Max Factor Colour Elixir Lipstick in Maroon Dust |
2013.03.27 - First published
2020.01.01 - Re-written from scratch
Max Factor
Colour Elixir Lipstick
“For instant fabulous colour and smoother, softer* lips over time look no further than Max Factor’s new Colour Elixir Lipstick. The Elixir formula contains a 60% blend of skin emollients, conditioners and antioxidants including vitamin E, for a visible transformation in the look and feel of your lips. As you apply the Colour Elixir Lipstick, it actively moisturises and smoothes lips. Enjoy rich and gorgeous looking colour on smooth, beautiful lips! (*vs bare lips)”
Retail: PhP 595.00 (2013)
(UK = GBP 5.99 or PhP 380.00)
SPF: None
Scent: Butterscotch
Texture: Creamy
Net Weight: 4 grams
Made in Ireland
Available in 24 shades: (Philippines)
Reds:
510 English Rose
715 Ruby Tuesday
720 Scarlet Ghost
755 Firefly
853 Chilli
833 Rosewood
Pinks:
625 Magenta Divine
630 Eternal Flame
660 Secret Cerise
665 Pomegranate
825 Pink Brandy
830 Dusky Rose
Browns/Nudes:
036 Pearl Maron
735 Maroon Dust
745 Burnt Caramel
785 Coffee Toffee
837 Sunbronze
1310 Mystic Mauve
Purples:
170 Aubergine
685 Mulberry
894 Raisin
Peaches/Corals:
620 Pretty Flamingo
730 Flushed Fuchsia
827 Bewitching Coral
It smoothly glides on the lips with a fairly opaque pigmentation (at least for the shade 'Maroon Dust'), and also doubles as a lip balm with a light creamy sheen and doesn't feel heavy on the lips. Contains Vitamin E, Avocado Oil and other emollients to keep the lips soft and smooth all day. I don't know with the other shades, but mine lasts around 4 hours and needs re-application once in a while during the day. Given the retail price, I might be better off with a real lip balm if I want a nude shade with healing properties.
'Maroon Dust' is a strange name to call this color because it gives me a champagne or peachy nude shade. However, this is a beautiful nude color for me, it's just right and even men can wear it with confidence. According to the assistant, their most sellable shades were Raisin, Rosewood, Chili, Bitching Coral, Burnt Caramel, Sunbronze, Pink Brandy, Ruby Tuesday, and Pomegranate.
Conclusion: I think that the name of the product is right. It's a healing elixir for the lips and they have a colorful range to offer, but not necessarily something I'd expect for lasting power. You know me well, if I would get other shades, they are the Mulberry, Aubergine and Raisin. Thank you again friend!
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